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Braincandy

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How Mumbai’s Startups Are Leveraging Social Media Marketing for Fashion

Mumbai’s burgeoning startup ecosystem has embraced social media marketing to thrive in the fashion space. Startups rely heavily on cost-effective strategies like organic posts, user-generated content, and influencer collaborations to reach their target audience.

For example, new fashion labels often host online contests or giveaways, encouraging participants to tag friends and share posts. This not only boosts visibility but also drives engagement at a minimal cost. Instagram’s shop feature has also made it easier f
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Starting an e-commerce business requires early planning to create a site that is both visually appealing and optimized for conversions. E-commerce platforms like Magento 2, Shopify, Drupal, and BigCommerce enable businesses to operate globally, removing geographical barriers.

Development costs depend on the site’s complexity and features. In India, these costs include:

Domain & Hosting: ₹87–₹784 for domains and ₹199–₹1699/month for hosting.
Website Themes & Logos: ₹4000–₹8000 for themes, and ₹2000–₹6000 for logos.
Live Chat: ₹2000–₹4000.
Setup: ₹20,000–₹30,000 for essential integrati
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